Cloud services that emphasize security will not only draw more interest from your customers, they’ll also ensure that you’re able to evade the costly dangers that insufficiently secure services tend to experience. Since companies consider safety and security the most important features in IT services, your top priority should be offering the most secure cloud services available. However, to do that you’ll need to ensure that the cloud services you bring into your MSP service offerings meet the needs – and address the concerns – of your customers. As an MSP, this growth represents a major opportunity both to attract new customers to your business portfolio and to upsell your existing customers with additional secure cloud-based services. Today 75% of companies rely on the cloud for backups and storage and with the increasing ubiquity of secure cloud services, that percentage isn’t going to do anything but grow. Regardless of these shifts in opinion, however, the cloud is now an integral part of how businesses do business.
In that time, the ideas of cloud computing, cloud storage, and cloud services have been depicted alternately as a fad and as the future of IT, as compellingly easy-to-use and unapproachably complex, and as woefully unsafe and more secure than traditional computing. Over a decade has passed since “cloud computing” entered the global vocabulary.
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